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The Yellow Pages: Adapt or die?

February 23, 2009

While there is much kvetching and hand-wringing of late regarding impending demise of the dead-tree business (sic) that is the newspaper industry, there is another dead-tree business that is descending quickly toward irrelevance:  The Yellow Pages.
Every year, beginning around this time, trucks shunt around cities and visit every household in North America, and indeed most [...]

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