iPhone 3G Launch: Big media black-eye for Rogers
Posted by Ian July 11th, 2008 in Bleeding Edge
Even after the stores opened and the customers have packed home with their lawn chairs, the disaster that has been the iPhone’s launch in Canada continues to ring (pardon the pun) in the ears of consumers. I took a spin around Vancouver on my motorcycle (sorry, going too fast for photos) this morning at 7:30 and counted 250-300 people at the Broadway & Arbutus Rogers store, some TV trucks, and some balloons but otherwise not much fanfare. The smaller stores had maybe a dozen or so people hanging around at best.
I was concerned that the media were going to get taken on a ride by Rogers with this launch. Fortunately, the CBC is reporting that desperately few of the customers who were encouraged by Rogers to go to Rogers flagship stores in 6 Canadian cities have walked home with the prize, while still others are getting denied the purchase because some Rogers outlets are showing preference to new customers (and thus, highly-spiffed new activations) over existing ones. The CBC has thus far been on the money on this issue I hope this REAL story is echoed in other media over the course of the day.
Apparently trying to steal the thunder of customer ire from Rogers Wireless’
In a week, when Apple FanBoys are lined up outside the Rogers and Fido stores to purchase their iPhones and get locked into Rogers’ draconian service plan for the next three years, yours truly wil be cooling his heels waiting for a shipment from the UK to arrive at his door. In this package, likely a week after the launch, will be contained a couple of 3G iPhones from a friend in London.
Despite the fact that I often find myself on the opposing end of the table on most of what Microsoft does, I was really hoping to be able to agree with Ballmer on his assertions regarding Microsoft’s rejuvenated focus on search as quoted in today’s 
We’ve finished version 1.0 of
Have you read “